supposedly wi-fi, smart phones, et al., is measured, but too what extent, and in which areas. Not sure myself if Nielsen obtains a true cross section of viewing metrics. The amount of 'diaries' isn't a fair quota or cross section. Nielsen fails to define exactly to what extent the metrics are; unless it's the supposed 180Mil Facebook users...
here's one link, tho' I suspect any specifics, metrics, et al....
https://www.forbes.com/sites/seamus...s-and-how-are-they-calculated/3/#6daffd5713a5
I can only speak for msyelf:
This yr alone, my fondness for watching games went from 6-8 hrs a day, down to an hour here and there, popping in and out of a game or 2. I quit watching pre-game hype, and delay a games start until 5-10 mins after a flag ceremony. I don't agree with the kneeling, yet I would fight for an individuals right to express themselves, within reason....I still enjoy the Highlights of the days action.
I don't see much merit to NFL players bitching about inequalities and plights...
We're all victims to some extents... if you wan't to count what you don't have, and forget what you do and did have.... Too many millionaires not putting their money where their mouth or protest is; let's push agendaes of over aggressive law enforcement, blm, et al, rainbow rights, et al... not the place for it. !!
Biggest prob imo, is I've long despised the style and pussification of the NFL. I wan't to see prima donna's thrown off of fields. Not like Trump would, nothing like it. Prima donna's run out of bounds when they s/b running the clock out, or step on others for the sheer fun of it; ie Suh, and or other things, less McMahon vs Rozelle, lmao...
Football s/b devoid of politics, where grown men come to beat the hell out of each other strategically and physcially, with sportsmanship and teamwork. The frills fk up the game imo. One BIG reason I'd rather watch NCAA all effing day long, no prima donna's; just grown men beating the hell out of each other, and having fun... No bullshit, and if so, they get there asses thrown off the field....
Even the DOD had filthy hands within the NFL's realm; no politics in football imo...
Besides
Since Rodgers went down, so did my taste for the NFL, ntm-
it's never too late to convert to the Crimson Tide....