What's the deal with the pink thumbprints and the shitty font?

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mook

mook

The 2018-19 season was the best I've seen
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Maybe I'm just being pedantic here because I have a marketing/graphic design background, but this shit looks dreadful and completely off-brand:
FHOcFrIXMAQJPho
\

In the 25 years I've followed the Blazers, they've never, ever used red as a gradient because (obviously) as soon as solid red gets a little white it becomes pink. And pink is a shitty color for a sports team. Nobody ever, ever uses pink. But here we are. Are you excited to wear a pink jersey next year if this shit continues to roll out? Because I'm not.

And they've added the weird random isobar lines which resemble nothing recognizable to the Blazers brand. I guess I'm supposed to think of maps and somehow the pinwheel, but really it just looks like a fucked up thumbprint Damon Stoudamire might've smeared on a blotter after being really high in an airport.

And the font---jesus where the fuck did the above font (in Portland Trail Blazers) come from? It looks like something from the default menu of Word in 1999.

There's enough wrong with the current version of the Blazers without them crapping all over the branding. Whoever signed off on this shit needs to be fired.

Unless it was Olshey, in which case he needs to be re-hired and fired again.
 
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lol I think the holidays might be stressing you out. Their social media marketing graphics are fine. Not awesome sure, but they make dozens of them a game, they’re throw-aways. And lay off pink, don’t be afraid of a color. Didn’t the Heat embrace it?
 
What are the coordinates?

And why is the top triangle grey?

:Sly:
 
mook said:
Maybe I'm just being pedantic here because I have a marketing/graphic design background, but this shit looks dreadful and completely off-brand:
FHOcFrIXMAQJPho
\

In the 25 years I've followed the Blazers, they've never, ever used red as a gradient because (obviously) as soon as solid red gets a little white it becomes pink. And pink is a shitty color for a sports team. Nobody ever, ever uses pink. But here we are. Are you excited to wear a pink jersey next year if this shit continues to roll out? Because I'm not.

And they've added the weird randome isobar lines which resemble nothing recognizable to the Blazers brand. I guess I'm supposed to think of maps and somehow the pinwheel, but really it just looks like a fucked up thumbprint Damon Stoudamire might've smeared on a blotter after being really high in an airport.

And the font---jesus where the fuck did the above font (in Portland Trail Blazers) come from? It looks like something from the default menu of Word 2005.

There's enough wrong with the current version of the Blazers without them crapping all over the branding. Whoever signed off on this shit needs to be fired.

Unless it was Olshey, in which case he needs to be re-hired and fired again.
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I’m with you regarding this choice in graphics. Looks like they hired @THE HCP to stomp grapes for the rose and then had him step on some paper.
 
Being worried about pink seems odd, but whatever.

Fairly certain the fingerprint is a topographical map, most likely of Mt. Hood. Similar to what our City jerseys had on them last season.
 
e_blazer said:
I’m with you regarding this choice in graphics. Looks like they hired @THE HCP to stomp grapes for the rose and then had him step on some paper.
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Alright this was actually funny! I will pass along your grievances guys. Trust me, you aren’t the first to complain. I know how bad we are at doing our jobs, but this has nothing to do with the broadcast department if that means anything.
 
Gotta agree with mook, the design of these are an abomination. Pink really is a bad color for sports and not because it's supposedly "feminine." If I were in charge of uniforms for a women's sports team, I wouldn't ever select pink. It fits into the pastels, and I think pastels are too soft a set of colors for sports teams logos or uniforms which should be more vibrant. And if your color scheme is red and black, pink looks completely washed out and not a match at all.

As for the "thumbprints," even if it's an elevation map of Mount Hood, that doesn't really make a ton of sense in this context just because it's an Oregon thing. It's certainly not obvious and the design just looks like random wavy line noise on the press release.

Overall, I wouldn't consider it a good submission in a junior high media relations class. Yes, this is a serious issue. Don't let the naysayers dim your enthusiasm for good design (or lack thereof), mook!
 
KSF-ERIC said:
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I should've qualified it to exclude hot pink. Even as I wrote my post I thought,"someone will mention Miami or the old Spurs logo." Even hot pink, though, is pretty rare.

I'm of course referring to pastel pink. Like Minstrel said, pastels in general are a tough thing to use in sports teams, but pastel pink is the worst.

The Blazers brand has always been solid red, solid black (limited greys), and white. It's decidedly weird and gimmicky to do this pink thing.
 
mook said:
I should've qualified it to exclude hot pink. Even as I wrote my post I thought,"someone will mention Miami or the old Spurs logo." Even hot pink, though, is pretty rare.

I'm of course referring to pastel pink. Like Minstrel said, pastels in general are a tough thing to use in sports teams, but pastel pink is the worst.

The Blazers brand has always been solid red, solid black (limited greys), and white. It's decidedly weird and gimmicky to do this pink thing.
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Oregon Ducks wore pink too
 
riverman said:
Didn't Pink Thumbprint and the Shitty Fonts open up for the X, the Dead Kennedy's and the Cramps in 77?
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no no dude wrong tour. That was when they opened up for “Sandpaper Sally and the Mattress Back Boys” back in 73’ on the “All Things Shitty in 73’”summer tour..

they were still relatively unknowns then.
 
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