"New Portland"
The city is booming and a lot don't like the change. Hipsters are crying gentrification. It's turning into Los Angeles. These are the NIMBY's that stall projects - one high-rise is currently on its way to the Supreme Court because it blocks their views from their 6-floor condo building in the Pearl. Maybe the burbs will fit them better.
With the urban growth boundary you can't build out - you have to build up.
I love it. Downtown is the next to boom. The Ankeny Blocks concept:
The Goodman's aren't messing around - projected cost: $1.5 billion.
Over $1billion is already underway for OHSU's SoWa campus.