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We both said "far out of the money" options.
Either you think there's a HUGE move in the stock price before the expiration or you expect to lose your investment.
Options that are in the money, you won't lose your investment as long as you cash in while they are still in the money.
If you buy this stock, you can hold it forever, as long as the company doesn't go bankrupt. There is no expiration. There isn't even necessarily an expectation you'll lose all your investment. Thus it is not like an option.
As far as risk goes, you consider the "what if" scenario where the stock does go to $0. You lose your investment. In this case, the loss is in the low $hundreds ($160-ish in my case). If you can't afford to lose that money, don't invest. Compared to the rest of my investments, $160 is small enough that the risk is minimal.
The upside is considerable - more than arbitrary penny stocks. With a far out of the money option, there's considerable upside as well, but if the options expire out of the money, you lose.
With this stock, I don't consider the $160 lost the minute I bought the stock. I don't expect the stock to go to $0 for quite a while - I expect their sales to increase due to getting their app prominently available on Roku and many 4K TVs which are selling well. As Ray Kroc once said, "early to bed, early to rise, advertise advertise advertise."
With a far out of the money option, I expect to lose my money from the outset.
Either you think there's a HUGE move in the stock price before the expiration or you expect to lose your investment.
Options that are in the money, you won't lose your investment as long as you cash in while they are still in the money.
If you buy this stock, you can hold it forever, as long as the company doesn't go bankrupt. There is no expiration. There isn't even necessarily an expectation you'll lose all your investment. Thus it is not like an option.
As far as risk goes, you consider the "what if" scenario where the stock does go to $0. You lose your investment. In this case, the loss is in the low $hundreds ($160-ish in my case). If you can't afford to lose that money, don't invest. Compared to the rest of my investments, $160 is small enough that the risk is minimal.
The upside is considerable - more than arbitrary penny stocks. With a far out of the money option, there's considerable upside as well, but if the options expire out of the money, you lose.
With this stock, I don't consider the $160 lost the minute I bought the stock. I don't expect the stock to go to $0 for quite a while - I expect their sales to increase due to getting their app prominently available on Roku and many 4K TVs which are selling well. As Ray Kroc once said, "early to bed, early to rise, advertise advertise advertise."
With a far out of the money option, I expect to lose my money from the outset.
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