TRAIL BLAZERS UNVEIL ALTERNATE RED UNIFORMS
Jerseys will debut opening night; fans encouraged to #WearRed
PORTLAND, Ore. – The Trail Blazers unveiled a new alternate red uniform at the team’s Media Day on Monday. The new look will debut in front of the home fans on Oct. 31 when the team tips-off the 2012-13 season against the Los Angeles Lakers.
This marks the first time the Trail Blazers uniform has seen a redesign since the 2002-03 season. The alternate uniform was modernized to show innovation towards the future while still reflecting the team’s rich heritage. They are anticipated to be worn at 8-10 games this the season.
The front of the jersey features a small pinwheel logo placed just below the neckline. A “Portland” word mark in a contemporary font with black lettering runs horizontally across the chest. The most recognizable feature of Trail Blazers’ the jersey, the stripes across the torso (also referred to as the "sash" or "blaze"), have been updated to represent speed and aggression.
The back of the shorts feature the “Rip City” logo as a nod to the team’s history. The stripes along the right side of the shorts have also been updated to coincide with the stripes on the jersey.
The uniforms are made of adidas’ Revolution 30 material - the lightest uniform ever made - and produced from 60% recycled fabric. A modern, sleek cut to the uniform silhouette was designed to enhance performance.
Through Oct. 3, the alternate red jerseys will be available to fans exclusively at trailblazersfanshop.com<
http://trailblazersfanshop.com> (Oct. 1-3) and the Trail Blazers Fan Shop (Oct. 2-3). During that period, the Fan Shop will feature special pricing on the jersey and also offer a $5 red t-shirt to encourage fans to #WearRed opening night. Fans that purchase the jersey online during the initial sale will receive a coupon towards a future purchase.
Photos of rookies Damian Lillard, Meyers Leonard and Joel Freeland modeling the jersey can be found here<
http://www.iamatrailblazersfan.com/...P/AlbumID/356449/GalleryID/71685/Default.aspx>. A document detailing the changes to the uniform is attached.