Hoopguru
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Thats why I differentiated market size and product produce.It also seems that it's dawned on people that Scoot is closer to 6' 4" in shoes than 6 ' 2".
How "high end" you are depends on your roster and wins and losses, not where your team is located. NY for many years was a dumpster only New Yorkers watched, while San Antonio was the Lexus.
You can be in a small market size with high market share. Or large market and small volume.